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Enterprise; West Meets East


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West Meets East
Program Number


Series Description

Hosted by Eric Sevareid. ENTERPRISE's pioneering use of the "case study" approach to business documents high level decisions as they are taking place in the executive boardrooms. ENTERPRISE deliberately shows decision making processes as they occur. Business is treated as a human endeavor rather than an economic phenomenon. It goes beyond the statistics and charts to show real people making critical decisions and then bearing the consequences. ENTERPRISE benefits from the expertise of the Harvard Graduate School of Business Administration (as Harvard professors act as advisors to each program.) Ex Prod: Zvi Dor-Ner / Each individual episode has different producer Series release date: 10/1981

Program Description

Hosted by Eric Sevareid. What enabled Japan to equal and surpass American industry in such areas as audio equipment, automobiles and computers. Four American high-tech workers, of National Semiconductor, stand in the background, observing this special outlook on production that is partly responsible for the gap in quality and efficiency between Japan and the US. National Semiconductor president, Charles Sporck sends his managers to Tochigi, a Japanese toy company to observe the manufacturing process.

NOTE: Updated and rebroadcast during the third season as program 323.



Asset Type

Broadcast program

Media Type


Chicago: “Enterprise; West Meets East,” 02/15/1983, WGBH Media Library & Archives, accessed December 13, 2018, http://openvault.wgbh.org/catalog/V_8FA3004417364855B6294873CABB5BF5.
MLA: “Enterprise; West Meets East.” 02/15/1983. WGBH Media Library & Archives. Web. December 13, 2018. <http://openvault.wgbh.org/catalog/V_8FA3004417364855B6294873CABB5BF5>.
APA: Enterprise; West Meets East. Boston, MA: WGBH Media Library & Archives. Retrieved from http://openvault.wgbh.org/catalog/V_8FA3004417364855B6294873CABB5BF5
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