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La Plaza; Conversations with Ilan Stavans: Rueben Martinez (bookseller)

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La Plaza
Conversations with Ilan Stavans: Rueben Martinez (bookseller)
Program Number


Series Description

Premiered January 10, 1979- Officially La Plaza as a separate series title ended after season 28 (2006). It was replaced by the interview series: Maria Hinojosa: One-on-One which premiered in 2007.

Producer Raquel Ortiz anticipates that the bilingual series will serve as a plaza for the entire local Latino community. Ortiz also served as the host during the first season along with guest hosts. The program format varied from week to week, between musical specials, documentaries, in-studio debates, both locally produced and acquired. Spanish language programs were subtitled in English and English language programs were captioned in Spanish.

See January 1979 Prime Time Program Guide for cover story. Series release date: 1/10/1979

Program Description

In 1973, Rueben Martínez began stocking his Orange County, Calif., barbershop with books to satisfy his clients' search for good Latino literature. Today, although he still maintains a barber's chair, the book clients far outnumber those seeking a haircut.

Join this MacArthur Fellowship recipient and owner of the largest Spanish& #45;language bookstore in the country as he describes the importance of literacy among Latinos and the growing demand for books in Spanish.



Asset Type

Broadcast program

Media Type


Ortiz, Raquel (Series Producer)
Chicago: “La Plaza; Conversations with Ilan Stavans: Rueben Martinez (bookseller),” WGBH Media Library & Archives, accessed October 27, 2016, http://openvault.wgbh.org/catalog/V_70B25623CA944459921E4AE2773F8F84.
MLA: “La Plaza; Conversations with Ilan Stavans: Rueben Martinez (bookseller).” WGBH Media Library & Archives. Web. October 27, 2016. <http://openvault.wgbh.org/catalog/V_70B25623CA944459921E4AE2773F8F84>.
APA: La Plaza; Conversations with Ilan Stavans: Rueben Martinez (bookseller). Boston, MA: WGBH Media Library & Archives. Retrieved from http://openvault.wgbh.org/catalog/V_70B25623CA944459921E4AE2773F8F84
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