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Basic Black; Conversation With Russell Simmons


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Basic Black
Conversation With Russell Simmons
Program Number


Series Description

THe series was formerly known as Say Brother. Series title change as of 1/8/1998. This series is black produced and is one of public television's longest-running series that is rooted in and reflects the culture, concerns, achievements and history of people of African descent. Also includes controversial issues, African American artists, and events of special interest to the African American community.

Series release date: 1/8/1998

Program Description

Russell Simmons, founder of Rush Communications, brought rap and hip-hop culture into the American mainstream. He co-created the highly successful Def Jam record label with partner Rick Rubin, and built a multimillion dollar communications company that has links to the music, television, and film industries. Basic Black talks to Simmons about the mission of his work.

Asset Type

Broadcast program

Media Type


Race and Ethnicity
Social Issues
Chicago: “Basic Black; Conversation With Russell Simmons,” 06/12/2003, WGBH Media Library & Archives, accessed October 25, 2016, http://openvault.wgbh.org/catalog/V_26FD15ECC5914722B70A91BD497B0138.
MLA: “Basic Black; Conversation With Russell Simmons.” 06/12/2003. WGBH Media Library & Archives. Web. October 25, 2016. <http://openvault.wgbh.org/catalog/V_26FD15ECC5914722B70A91BD497B0138>.
APA: Basic Black; Conversation With Russell Simmons. Boston, MA: WGBH Media Library & Archives. Retrieved from http://openvault.wgbh.org/catalog/V_26FD15ECC5914722B70A91BD497B0138
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