Enterprise; Gulliver's New Travels
More material is available from this program at the WGBH Archive. If you are a researcher interested in accessing the collection at WGBH, please email email@example.com.
Undigitized item: Request Digitization
Untranscribed item: Request Transcription
- Gulliver's New Travels
- Program Number
- Series Description
Hosted by Eric Sevareid. ENTERPRISE's pioneering use of the "case study" approach to business documents high level decisions as they are taking place in the executive boardrooms. ENTERPRISE deliberately shows decision making processes as they occur. Business is treated as a human endeavor rather than an economic phenomenon. It goes beyond the statistics and charts to show real people making critical decisions and then bearing the consequences. ENTERPRISE benefits from the expertise of the Harvard Graduate School of Business Administration (as Harvard professors act as advisors to each program.) Ex Prod: Zvi Dor-Ner / Each individual episode has different producer Series release date: 10/1981
- Program Description
Hosted by Eric Sevareid. For years, AT&T has had a monopoly in the telephone business. Now it is trying to compete with a host of small companies in a new market: telecommunications. ENTERPRISE looks at the future of the world's largest corporation, as its telephone monopoly ends and a new era of tooth-and-nail competition begins.
- Asset Type
- Media Type
- Chicago: “Enterprise; Gulliver's New Travels,” 08/14/1981, WGBH Media Library & Archives, accessed February 23, 2017, http://openvault.wgbh.org/catalog/V_04C0CB10B7374750B561FA704472ED39.
- MLA: “Enterprise; Gulliver's New Travels.” 08/14/1981. WGBH Media Library & Archives. Web. February 23, 2017. <http://openvault.wgbh.org/catalog/V_04C0CB10B7374750B561FA704472ED39>.
- APA: Enterprise; Gulliver's New Travels. Boston, MA: WGBH Media Library & Archives. Retrieved from http://openvault.wgbh.org/catalog/V_04C0CB10B7374750B561FA704472ED39